Shopify Store Design Ideas & Tips
The eCommerce design plays a crucial role in creating a successful online store. If you build an eye-catching and user-friendly site, it will raise your business conversion profitably.
Moreover, you can easily stand out from competitors with the right website design. So, how is it possible to launch an excellent online store from scratch?
First, you’ll need to pick the right eCommerce platform, as well as the appropriate theme for your niche. But how to distinguish the best option out of numerous alternatives, especially if you have zero experience in web design? Follow the tips mentioned in this article, and you’ll find a diversity of ideas for making a stunning online store quickly and cost-effectively.
What Makes a Good Ecommerce Website?
Starting an online store for the first time is a fun yet challenging experience, therefore, it’s vital to define how a good eCommerce website should look first. As the studies have shown, it takes less than a second for users to decide whether they want to stay on the site or not.
Thus, you have to impress your website visitor from first sight.
Source: puravidabracelets.com
To launch a stunning eCommerce store, you need to ensure it contains the following characteristics:
- adaptability;
- easy navigation;
- attractiveness;
- and trustworthiness.
We highly recommend you pay attention to Shopify, which can help you to run a fantastic eCommerce site for your business. This web builder takes all mentioned elements into account, so you can be sure your online store will be popular and demanded among your potential clients.
Choose Proper Shopify Website Theme
When selecting a proper Shopify website theme, the first and foremost thing you need to do is pick the right template. The picked theme must reflect your business and create a unique atmosphere on your site so that users could get the best shopping experience with your platform.
There are dozens of templates on Shopify and Shopify 2.0 themes, both free and not (the average cost varies between $40 and $180). Therefore, it is crucial to choose the theme attentively, otherwise, you risk losing time and money. Try to answer the following questions when looking for the appropriate option:
- What atmosphere are you going to create for your customer?
- How do you want your products to be displayed?
- What features should be included in your store?
- How will you stand out on the market?
- What’s your budget for the site design?
And one more tip: don’t spend too much time on customizing color schemes and typography, as you may modify them at any time.
Beautiful & Usable Interface
Perception is the key to sales. When users see your products for the first time, they form the first impression that will help them to decide whether to shop here or not. Keep in mind that your site should impress visitors in mere milliseconds. And Shopify has everything necessary to make the right impression.
Pay attention to your product photography quality, as this is the only way to showcase its benefits online. Choose the appropriate background to focus customers’ attention on what is essential. Tell your brand’s story using more product-centric images and the best Shopify fonts to entice visitors to learn more about your store.
Responsive Design
Today, most users prefer opening websites from smartphones rather than computers, as it saves a lot of time. Besides, if people can visit a platform on the go, it raises the chance they will become your prospective clients.
Source: mvmt.com
Therefore, the first thing you should consider when launching a successful online store is adaptivity to mobile devices.
Pick a website builder, which offers responsive templates for different niches. Shopify will help you build a site that will be adaptive to various devices and screen sizes. Moreover, you will be allowed to test the responsiveness and ease of use of the chosen template before making the final decision. Thus, you can double-check your website before its launch and figure out how it will look on different devices.
Mobile testing is especially crucial for you if you are going to run ads and marketing campaigns. Test the needed feature by visiting the website on your smartphone or tablet, and look through every page to define bugs like cut-off pictures, hidden calls to action, etc.
Easy Navigation
Another essential element of an excellent eCommerce site is simple navigation. Remember, it has to be easy to browse your website and find all the necessary information in just a few clicks. Otherwise, users won’t stay long on your online store and won’t come back to you as well.
Allow customers to find your products quickly and easily using such tricks:
- stick to only a few menu headers;
- be clear and concise when creating headings;
- adapt the menu size and style to your niche.
Provide every client with an excellent shopping experience. Thus, you’ll grow a stunning reputation and increase your sales.
Reflect Your Style
There is always a chance to copy someone’s design when building a website with a ready-made template. Nevertheless, you can avoid this situation if you add your unique style to the eCommerce platform.
Source: thepapercub.com
Start with stylizing your product and promotional photos, which can help you to showcase your uniqueness. Once the pictures will be updated, it’s high time to use the powerful copy to increase your trustworthiness and expertise.
A persuasive text is the best strategy for demonstrating your business, helping you build a strong brand. Finally, personalize Shopify settings by adding your logo, changing typography, color scheme, and more.
A Showcase of the Best Shopify Store Designs
Shopify amounts to over a million clients that represent businesses from a variety of industries. Each customer aims to create an exclusive eCommerce site to stand out from competitors and draw more target audience attention. This platform helps to implement these and many other purposes.
Regardless of your niche and theme, Shopify will offer you templates and Shopify Sections to meet your requirements and expectations. Inspire by the best Shopify store designs and create a stunning website right away!
Best Shopify Store Designs:
1. Sirthelabel.com
2. Triangl
3. Vervecoffee
4. Taylorstitch
5. Allbirds
6. Helmboots
7. Hardgraft
8. Milk Co
9. topodesigns
10. bando
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